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Sales/Parts/Service: 304-244-3519
Toll Free  Sales/Parts/Service : 866-313-4771
Internet Sales: 304-216-1805
60 Don Knotts Blvd.
Morgantown, WV 26508

Why Choose University Toyota When Shopping for Your Next Vehicle

Knowledge, integrity, and good customer service all are components of a great dealership. At University Toyota, we’ll give you just that. However, as a family owned dealership, we personalize your experience with our people-to-people approach. Our commitment to you goes beyond the sale.

From exceptional customer service to the quality vehicles offered, we are convinced you will find the difference during your car buying process. Whether you are in the market for a new or pre-owned vehicle, the options are endless.

High Quality New and Used Vehicles

There are many makes and models that will provide everything you’re looking for in a car. Our new or used vehicles go beyond their appearance. Our process gives our inventory the distinction we strive for. You will find reliable, durable, and stylish models. Toyota also offers innovative technology in addition to the great safety features Toyotas are known to have.


Shopping at University Toyota can be good for your wallet with the car specials offered for new and used cars. You can maximize your purchase with our Toyota rebates and incentives options.


Your great experience doesn’t end when you drive off the lot with your new vehicle. When you shop with us, you receive complimentary services on your Toyota for 2 years or 25,000 miles. We want to ensure all your maintenance car care needs are taken care off. Check out the ToyotaCare information to get the full overview.

Quick Pre-Qualify

Your qualification process is quick with our online option. Your shopping experience to be as smooth and convenient as possible. This option allows for you to get started at the pace you want or need.

What are you waiting for?

The lot is full of Toyota sedans, trucks, SUVs and more! Check them out and test drive your favorite model today. Call 304-244-3519 to set up an appointment or if you have any questions.